Imagine this: you’re excited about a new feature idea. You meticulously set up an A/B test to validate it. The results are in! Your new feature is a winner, boasting a statistically significant improvement in user engagement. Confidently, you roll it out to everyone, expecting to see those engagement metrics soar. But… the needle barely moves. Or worse, engagement slightly dips. Disappointing, right? If this scenario sounds familiar, you’re definitely not alone. Many businesses, across all industries, are bumping into a frustrating reality: A/B tests, despite their reputation for providing clear data-driven answers, often overstate the real-world impact of changes. Those seemingly definitive “winning” test results can feel misleading, leading to inflated expectations and real-world letdowns. We invest in A/B[…]
Tag: AI generated
Note: This is part of my exploration of using AI for writing articles. I have described the process I’m using in Tired of “AI Slop”?. This explores the extent to which AI can understand the correctness of statements that contradict the dominant public opinion, which is critical for creating a truly insightful article. When you ask an AI a question, how confident can you be in the answer’s factual accuracy? A seemingly simple question – “Are dolphins fish?” – reveals a surprising complexity and highlights both the impressive abilities and critical limitations of current artificial intelligence when it comes to getting to the truth. Ask a typical AI model today: “Are dolphins fish?” and you’ll likely get a confident “No!”[…]
Note: This article is self referential. I used the process described here in order to create this article utilizing “Gemini 2.0 Flash Thinking Experimental with apps” (with the exception of this note) Artificial intelligence is amazing at writing. Need a product description? A social media post? AI can churn it out in seconds. But let’s be honest, sometimes AI-generated content feels… bland. Generic. Like it’s missing that spark of real insight. We call it “AI slop” – and we’re all getting a bit tired of it. But what if there was a way to use AI to write articles that are actually interesting, insightful, and original? What if you could partner with AI to create content that goes beyond the[…]